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GREAT MARKETERS UNDERSTAND MARKETING. BUT THE BEST MARKETERS UNDERSTAND PSYCHOLOGY

Recommendations

I've worked directly with Lauren for several years now and she is by far one of the most skilled and talented people I have ever worked with. I've seen her single-handedly grow businesses significantly with her strategic abilities and execution. She is a tremendous asset and an absolute pleasure to work with. I can't recommend her enough.

I’ve been working with Lauren for over a year now and it’s people like her that make my job a dream. She’s knowledgeable about digital and knows what her company needs to get to the next level. I know that she has to juggle a lot in her role and she does it seamlessly and remains responsive at all times. I wish everyone I worked with was like her. Any company would be lucky to have her.

Lauren acts as the central point for the entire Growth department, far exceeding her job description. Lauren's latest accomplishment, successfully leading the team to migrate cancercenter.com from HTTP to HTTPS, is just one of many initiatives she's stayed late, worked weekends and come in early to ensure completion. Not only does she manage all digital projects and the dependent teams including all RMC requests and all of our agencies, but she also contributes her digital experience expertise to her own deliverables with a very high standard of excellence. She's also the lead for our SEO channel and manages our SEO agency to make sure we maintain and grow our organic traffic. She guides our A/B testing and MVT initiatives resulting in many millions of dollars in conversion rate lift. Additionally, she manages to do all of this on-time and as promised. She's worked hard over time to forge the right relationships with all parties internally and externally to help us accomplish our departmental goals, above and beyond solely her own individual goals.

Lauren oversees all things the primary website for and is responsible for SEO search and website testing. Lauren is the point person for the current website redesign of .com, leading our agile marketing team, prioritizing key projects based on business goals, organizing work sprints, and serving as the point person for technical teams in order to seamlessly accomplish key digital initiatives. Having worked with Lauren for several years at what impresses me most is her poise, positive can-do attitude and ability to successfully lead teams to simultaneously complete numerous high-impact, deadline-driven projects. Without hesitation, I highly recommend Lauren!

Skills Summary

Neuromarketing Testing & Techniques

Artificial Intelligence

Full Digital & Marketing Strategy

Project Management & Prioritization

Digital Customer Experience

Online Search & Reputation (SEO)

Lead Generation (PPC, Facebook & Snapchat, TikTok ads)

Social Media Management & Growth

Website & Application Development

Email Marketing

Website Accessibility & Compliance

Complex Product Marketing

Skills Summary

Neuromarketing testing & techniques

Artificial Intelligence

Full Digital & Marketing Strategy

Project Management & Prioritization

Digital Customer Experience

Online Search & Reputation (SEO)

Lead Generation (PPC, Facebook & Snapchat, TikTok ads)

Social Media Management & Growth

Website & Application Development

Email Marketing

Website Accessibility & Compliance

Complex Product Marketing

Meet Lauren: Global Executive, Psychology Enthusiast, and Workplace Leadership Advocate